![]() ![]() ![]() Fathom is a joint venture between AMC, Regal and Cinemark that brings legacy titles back to cinemas for limited engagements. Rereleases are nothing new in the industry, especially when it comes to major anniversary milestones for popular and iconic features, but 90% of those showings are scheduled through Fathom Events, not by the studios themselves, according to data from Comscore. Sony, too, is in the midst of releasing a souped-up version of "Spider-Man: No Way Home." Already Disney has rereleased the Star Wars prequel "Rogue One" in theaters and has plans to relaunch the original "Avatar" at the end of September. This is why many studios have turned to library content, films that were previously released in theaters, to lure folks back to cinemas. "But it's really going to be 2023 at this point before there's maybe some consistency on a month to month basis again." "The hope is that will happen later in the fall and over the holidays," he said. Those issues include production shutdowns that delayed film shoots and pressure on visual effects houses to complete projects on shortened deadlines. "We're seeing right now that as we get into the fall that we kind of hit another pause," said Shawn Robbins, chief media analyst at, "And a lot of that is really falling on the lingering pandemic issues." ![]() In 2019, there were nearly two dozen blockbuster-style films slated on the calendar for the last four months of the year, including "Star Wars: The Rise of Skywalker." Disney's "Avatar: The Way of Water" – Dec.Disney Animation's "Strange World" – Nov.Disney and Marvel Studios' "Black Panther: Wakanda Forever" – Nov.However, the lack of steady theatrical releases will weigh heavily on the industry during the final, crucial months of the year.Īs it stands, there are currently only four would-be blockbuster releases coming to theaters before the end of December: Audiences have returned to cinemas in the wake of the coronavirus pandemic and are spending more than ever on tickets and popcorn. ![]()
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